Hillsborough SEO Services

Get found on Google in Hillsborough and the cities around it!

Have more leads, and convert them into customers

Hillsborough SEO

Hillsborough SEO Services

Hillsborough, California

There are around

11,451 people in Hillsborough

Do you know

  1. How many of them search online for your type of business?
  2. How many of these people actually find you?
  3. How much more money could you make if even just a fraction became your customers?

Now, a New Search Engine Optimization Calculator

can give the answers to these questions – and more!

With this calculator you can

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Find Your Market Opportunity
How many people are searching for your product or service in Hillsborough each month (probably more than you thought), and how these searches can translates into revenue for your business.

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Identify Your Competition
How strong are your SEO competitors (they are not who you consider your business competitors), and how difficult or easy would it be to outrank (bypass) the competition.

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Know Your Return On Investment (ROI)
Why SEO is probably your best marketing method by far in terms of ROI, and how fast can you get there.

All is needed is your website address, and a way to send you the answer. We do the rest.

Get more than clicks when you choose the right Hillsborough SEO consultant

Why should you even consider doing Hillsborough Search Engine Optimization (SEO) for your business?

The answer is simple.

The search engines bring people who are ready to buy now, or need more information before they make their buying decision.

Without them finding your business through search, they will likely go elsewhere. Toย your competitors.

You can bring leads in customers to your business in other channels, like Social Media, Paid Ads, and Email/Mail campaigns. And you probably should.

But if done right, SEO can probably give you one of the best Return On Investment (ROI) on your marketing dollars.

Key statistics about how people buy

Hillsborough SEO Expert

According toย BrightLocal surveyย in 2020

  • 93% of consumersย used the internet to find a local businessย in the last year, with 34% searching every day
  • 87% of consumers readย online reviews for local businessesย in 2020 โ€“ up from 81% in 2019

In other words, most buyers areย searching onlineย for businesses like yours, and then buy from who they believe has good to excellent reputation.

If they cannot find you when they search online in Hillsborough โ€“ you probably wonโ€™t get their business.

How does an SEO agency in Hillsborough or other cities typically work

Hillsborough SEO Agency

“If you don’t know where you are going, any road will get you there.” – Lewis Carroll

Each SEO agency would likely have its own process when creating an SEO campaign. We believe in setting objectives, expectations, proper planning, and only then – execution.

Our process is greatly influenced by our engineering origin. We follow a structured approach and go by the numbers, both for the preliminary research, and then when monitoring and adjusting the campaign.

Here are the steps we take.

SEO Process diagram

1. Market Research

SEO audit

  • Where are you currently ranking for your main keywords in Hillsborough
  • How is your website structured
  • How well is your GMB optimized?
  • What does your Analytics data tell?

The market opportunity

  • In what business you are in
  • Who are your customers / clients / patients in Hillsborough and the surrounding area
  • How many searches per month for your main keywords
  • How much revenue can you expect from an SEO campaign

Evaluating the competition

  • Who are your SEO competitors on Page 1
  • How strong they are
  • What would it take to outrank them
  • How long would it take to do that

2. Campaign Planning

Goals and expectations

  • Where geographically would you like to rank
  • What keywords should you go after
  • When will you start seeing results
  • What will be the cost

Content planning

  • Extensive keyword research
  • Topic clustering
  • Finding low hanging fruit content opportunities
  • Prioritize content writing and sequencing
  • Site structuring

Off-page planning

  • Finding off-page opportunities on other websites and social media
  • Finding citation opportunities of general, local, and industry-related

3. Execution

Content writing

  • Content writing and on-page optimization
  • Internal linking

Off-page execution

  • Creating branded social media properties or linking to them
  • Creating off-page assets
  • Social media syndication
  • Building citations

GMB optimization

  • Create SEO-oriented content for description, services, and products
  • Link from website to the GMB
  • Embed GMB on website
  • Reviews

4. Monitoring.ย  Adjustment.ย  Expansion

Tracking

  • Continuously track ranking of keywords
  • Track ranking of the GMB
  • Track conversions to leads and customers

Making adjustments

  • Content adjustments and creating new content
  • Finding more off-page opportunities
  • Optimize conversions

Geographical and keyword expansion

  • Create local pages for each location around Hillsborough you want to rank in
  • Optimize each local page based on Page 1 specific SEO competitors
  • Find new keyword opportunities based on the Google Search Console and write content for them

Thinking of using SEO for your business?

While SEO can normally bring tremendous value to a business, sometimes the numbers simply don’t work.

You won’t get the Return On Investment (ROI) you expect, or even risk losing money.

Wouldn’t you rather know before you invest in the campaign?

Have a 15-minute free discovery call with a Hillsborough SEO specialist in our team to see if SEO is a good fit for you.

Schedule your call now.

SEO services we offer in Hillsborough

We provide a full range of SEO and Marketing services in Hillsborough, California . Contact our team today for SEO expert service.

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SEO Audit

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Keyword Research

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Competitive Analysis

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Technical SEO

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On Page SEO

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Off Page SEO

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Structured and Unstructured Citations

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Content Creation

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Content Syndication

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Conversion Optimization

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Web Design (SEO-Optimized)

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Rank Tracking

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Portfolio SEO and City Pages

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Google My Business Optimization and Marketing

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Reputation Management

About Hillsborough, California

Hillsborough is an incorporated town in San Mateo County, California, in the San Francisco Bay Area. It is located 17 miles (27ย km) south of San Francisco on the San Francisco Peninsula, bordered by Burlingame to the north, San Mateo to the east, Highlands-Baywood Park to the south, and Interstate 280 to the west. The population was 11,387 as of 2020.

(Source: Wikipedia)

Zip Code(s) We Serve in Hillsborough

94010

Frequently Asked Question

What is SEO Marketing and How Does It Work?

Internet marketers use Search Engine Optimization to improve the ranking of their websites in search engines. This includes organic SEO, which improves your site's natural rankings. Paid advertising on Google, Yahoo!, and Bing Ads are also available. The practice of utilizing SEO to promote your website is known as SEO marketing.

If you've already created a website, then it's time to start optimizing it so that the search engines will take notice. There are four main areas where you can optimize your website: on-page optimization, off-page optimization, technical optimization, and content optimization.

How Much Does SEO Cost?

SEO is not a one-size-fits-all solution. You might be wondering how much it will cost you. The cost of SEO differs depending on the size of your business. When it comes to the expense of SEO, there are numerous things to consider. Some of these factors are your industry, location, market share, product or service type, competitiveness in the market, and so on. This pricing page is a good resource for getting an idea of how much something costs. Information on other sorts of services you might require is available on this page, including web development and social media management.

The first step in choosing the correct SEO package is to determine how much you can spend. After that, consider why you want more clients. Finally, consider if you truly desire more visitors or if you merely want them on your website; this may appear straightforward yet it might be necessary to abandon Google entirely if more consumers are what you desire. Just like on search engines, search engine optimization (SEO) is a method for increasing the number of visitors to your website by improving its visibility. While everyone uses search engines these days, there are other websites that people visit when looking for anything. If you want more visitors to your website, you may need to go beyond SEO and look at pay-per-click (PPC) or content marketing services, such as blogging or guest blogging.

If you don't mind spending a little extra for the privilege of obtaining an account with access to their "Trusted Choice" service, there are additional reports available at prices ranging from $999 to over $100,000.

Are SEO Tools Worth the Effort?

When it comes to search engine optimization, there are many SEO tools available. SEO tools can be a huge asset for any business and help boost their rankings and progress. The majority of these tools come in the form of plugins and extensions for different browsers and can also be found as stand-alone programs. These tools can find holes in your website's page, show you which keywords are more important and what kind of traffic your website gets.

Is it possible to rank without a website?

SEO is based on the ranking of your site in search engines, which depends on how many incoming links you have and how much traffic it gets. Implementing these strategies will require time, effort, and money to make them happen, so it's best to start with a website that's already ranking well.

How does SEO Work?

The goal of SEO is to improve a website's organic search rankings. On-page and off-page optimization are combined in this strategy. The aim is to have content that ranks highly for frequently searched phrases, capturing traffic from other sites that are directing visitors toward your own. Keywords, titles, and descriptions are all vital elements of site improvement.

The first-page ranking you want may take some time to obtain. You'll need to work with an SEO company that has enough clout with search engines to get you there within a reasonable time frame. You can increase your position by getting links from other sites that have a similar audience as yours.

Is It Worth It To Pay For An SEO Service?

The truth is that they do and if you want to improve your site's SEO, you should hire an SEO company.

They may be a waste of money and time, according to some. They think they can learn SEO on their own and do it themselves, but there are several drawbacks to doing so. Not every fresh concept will succeed, and if you're just getting started, you've got a good chance of overlooking essential aspects of page ranking.

Another downside is that some people have been duped into believing that they have the perfect solution for all of their website needs when in reality it only works for a specific niche. For example, if someone wants a site membership system with a PayPal gateway to charge customers, there are many companies that can provide this, but hiring one without doing research or consulting someone who knows SEO will get you nowhere.

What SEO Techniques Shouldn't You Use?

If you're not sure whether Google approves of a certain tactic, look it up. Cloaking and scraping are two SEO practices that are not supported by Google.

Cloaking is the act of displaying one type of content to search engines while showing a different version to regular website visitors. The purpose is to increase web traffic and rank higher in search engine results pages (SERPs). Cloaking can be done with JavaScript code, iframe tags, or meta tags.

Scraping (or crawling) is also not advised because it involves stealing material from other websites without permission. Many sites penalize scrapers with penalties like lower rankings in SERPs for doing so, which breaches copyright laws.

What Does an SEO Expert Do?

The primary role of the SEO specialist is to make sure that the organization's website is well-positioned in search engine results. They do this by optimizing for keywords, researching what keywords other websites are targeting, and analyzing data about the website's performance.

While writing strategies and executing them, the SEO consultant must also be concerned with the company's website performance. The specialist will also assess how rivals are doing on search engines to determine whether they can outrank them.

Is SEO and SEM the same thing?

Yes, SEO and SEM are the same. The two terms are interchangeable. Search engine optimization is only one component of it. They aren't the same since search engine optimization techniques are utilized to assist boost organic rankings in search engines.

The main difference between the two is that SEO focuses on improving your ranking via organic methods through better content and backlinks; whereas SEM allows you to spend money in order to get the top spot on the results page.

Every year, there is a slew of articles claiming that Google's hands-off approach is harming local companies, as well as a slew of articles asserting that it is actually making it easier than ever for local businesses to thrive.

Can SEO Help Your Business?

If you are an online entrepreneur or someone who runs a business, you may be wondering if Search Engine Optimization will help your site. The answer is yes. One of the best ways to connect with customers and other interested parties is by using search engines to find them. If people are searching for what you offer and there isn't any information on your site about it, then they could move on to somewhere else.

It is critical that you optimize your site for the best SEO practices, such as incorporating relevant keywords in titles and tags, to enhance your chances of ranking highly in search engine results pages (SERPs). Others will discover your website since their search produced something that caught their attention.

What Does SEO Do for Your Business?

The most effective approach to ensure that your website is successful after a redesign is to have a thorough understanding of SEO strategies. RankBrain will assist you to rank higher than the competition if you do SEO on your site on a regular basis.

Many people are still using ordinary search results, but there is a trend towards voice search results. Google has stated that the number of searches using voice has increased by 30% in the last 12 months.

If you want people to be able to find your business, then you need to implement long-tail keywords into your website. The best way is to put commonly searched keywords into your H1 tags, meta description, and content title elements.

From a big picture view, SEO is a vast topic. However, as you can see, it is effective. It isn't difficult to implement, and many small business owners use low-tech SEO methods every day. In reality, they have been employing them for years because they understand how successful they can be.

What does duplicate content entail?

Duplicate content occurs when one piece of material is duplicated on the same domain. As a result, each is considered a distinct web document by search engines, which can lead to penalties such as lower rankings in SERPs and penalizing for scraping.

If you have a page about "blue widgets," for example, having another page on the same domain called "The Blue Widgets" is duplicate content. Search engines would consider this to be two separate web documents.

Is it Worth It to Hire an SEO Consultant?

Backlinks are the most important organic factor for search engine optimization. The thing with backlinks is that it's not about how many you have, or what kind of backlink you have, but rather what the quality of the backlinks is.