Social Media Marketing in Benicia, CA

Frustrated with your social media marketing?

Things are not working as they should (or not at all?)

You are not alone.

Many business owners and managers in Benicia and beyond had high hopes from Facebook, Instagram, Pinterest, Linked In, and other social media sites.

Just to be disappointed time and again.

Why is that?

3 Main Reasons

et|icon_circle-selected|\

Mismatches

et|icon_circle-selected|\

Followup

et|icon_circle-selected|\

"Marketing Budget"

Let’s explain

1. Mismatches

There might be one or more mismatches in your marketing related to your customer/client/patient.

  • Customer-Product/Service Mismatch
    Should a dermatologist try to sell Botox injections to millenials?
    No. But their parents would make a better fit.
  • Customer-Message Mismatch
    Should a lawn mower manufacturer try to use a woman swimsuit model to promote their product?
    Probably not. Instead they should try to use Brasley Cooper as a spokesperson.
  • Customer-Media Mismatch
    Should a Financial Planner advertise on a Teenager’s blog?
    No. Unless the ad reads: “if you need more weekly allowance – have your Dad contact me.”

Any such mismatch makes your marketing ineffective and is a sure recipe for wasting marketing dollars.

Do you have a mismatch in your marketing?

2. Little or No Followup

Statistically only 3% of your website/blog visitors are ready to purchase your product/service on their first exposure.

There are another 37% that are likely to buy from you if you follow up properly.

If you don’t follow up with your prospects and/or leads – you will lose them.

Do you follow up properly?

3. Misunderstanding of “Marketing Budget”

Imagine a machine in which you put a quarter, pull a handle, and it spits $2 – every time. How many quarters would you put in?

That’s right. As many you could.

You’d even mortgage your home and sell your mother-in-law to the Taliban, just to get more quarters.

Now, if you were to put in a quarter in your marketing machine and pull out $2 in profits – every time, how many quarters would you allocate to your marketing?

Right again. As many as you could.

This is called a “Predictable Marketing Machine”.

Many businesses don’t have such of a predictable marketing machine and therefore don’t know what will be the return on their marketing investment.

That’s why they call it instead a “marketing budget“, limit it, and pray they will see a positive return.

Do you have a predictable marketing machine?

Can we help putting your marketing on the right track:

et|icon_box-checked|Z

Identifying your mismatch(es)

et|icon_box-checked|Z

Reviewing your Followup patterns

et|icon_box-checked|Z

Handing you the Blueprint of the RIGHT marketing machine for your business

while we cover the cost ($500 value) of that?

Every month we cover the marketing analysis cost of 5 qualified local businesses around Benicia

Your business can be in any industry, and qualifies if:

et|icon_check|N

You have been in business for a while and already have customers

sorry, no startups, please.
et|icon_check|N

You invest in marketing but not happy with the results

any type of marketing: coupons, digital (SEO, Facebook Ads, Google Ads, Social media articles and website blog), magazines, Yellow Pages, radio, cable, etc.
et|icon_check|N

You provide excellent product/service

and your customers/clients/patients give you great written or verbal reviews.

Does your business qualify?

Please select a 15-minute time slot so that we can propose better marketing solutions for your business.

About Social Media Marketing

Social media marketing is the use of social media platforms and websites to promote a product or service.[1] Although the terms e-marketing and digital marketing are still dominant in academia, social media marketing is becoming more popular for both practitioners and researchers.[2] Most social media platforms have built-in data analytics tools, which enable companies to track the progress, success, and engagement of ad campaigns. Companies address a range of stakeholders through social media marketing, including current and potential customers, current and potential employees, journalists, bloggers, and the general public. On a strategic level, social media marketing includes the management of a marketing campaign, governance, setting the scope (e.g. more active or passive use) and the establishment of a firm’s desired social media “culture” and “tone.”

When using social media marketing, firms can allow customers and Internet users to post user-generated content (e.g., online comments, product reviews, etc.), also known as “earned media,” rather than use marketer-prepared advertising copy.

About Social Network Advertising

Social network advertising, also social media targeting, is a group of terms that are used to describe forms of online advertising that focus on social networking services. One of the major benefits of this type of advertising is that advertisers can take advantage of the users’ demographic information and target their ads appropriately.

Social media targeting combines current targeting options (such as geotargeting, behavioral targeting, socio-psychographic targeting, etc.), to make detailed target group identification possible. With social media targeting, advertisements are distributed to users based on information gathered from target group profiles.

About Benicia, California

Benicia (/bəˈniːʃə/ bə-NEE-shə; bə-NI-shə; Spanish pronunciation: [beˈnisja]) is a waterside city in Solano County, California, located in the North Bay region of the San Francisco Bay Area. It served as the state capital for nearly thirteen months from 1853 to 1854. The population was 26,997 at the 2010 census. The city is located along the north bank of the Carquinez Strait. Benicia is just east of Vallejo and across the strait from Martinez. Elizabeth Patterson has served as Mayor of Benicia since 2007.

The town is divided into four areas: the East Side (east of First Street), the West Side (west of First Street), Southampton (north of 780), and the industrial park. Most of the town’s older homes are on the east and west sides. Southampton contains primarily single-family housing developments and condominiums, most of which were built between 1970 and 2000. The East Side includes the Benicia Arsenal, a former United States Army armory, which was bought by the city and is now used for a variety of purposes, most notably as live-work spaces for artists. The Arsenal is home to several historic (ca. 1860) landmark buildings such as The Clock Tower, the Camel Barn, and the Jefferson Street Mansion.[9] The industrial park lies to the northeast of the residential areas of the city, and includes the Valero oil refinery. The Benicia State Recreation Area is on the far west edge of the city.

Driving Directions

Benicia to Real X Marketing

Zip Codes

94510 94591

Summary
Service Type
Social Media Marketing
Provider Name
Real X Marketing,
800 W. El Camino Real, Suite 180,Mountain View,California-94040,
Telephone No.(888) 994-5103
Area
Benicia, CA
Description
Social Media Marketing in Benicia