Graphic Design in San Anselmo, CA
About Graphic Design
Graphic design is the process of visual communication and problem-solving through the use of typography, photography, and illustration. The field is considered a subset of visual communication and communication design, but sometimes the term “graphic design” is used synonymously. Graphic designers create and combine symbols, images and text to form visual representations of ideas and messages. They use typography, visual arts, and page layout techniques to create visual compositions. Common uses of graphic design include corporate design (logos and branding), editorial design (magazines, newspapers and books), wayfinding or environmental design, advertising, web design, communication design, product packaging, and signage.
The term graphic design was coined by William Addison Dwiggins in 1922. However, the origins of graphic design can be traced from the origins of human existence, from the caves of Lascaux, to Rome’s Trajan’s Column to the illuminated manuscripts of the Middle Ages, to the neon lights of Ginza, Tokyo. In “Babylon, artisans pressed cuneiform inscriptions into clay bricks or tablets which were used for construction. The bricks gave information such as the name of the reigning monarch, the builder, or some other dignitary”. This was the first known road sign announcing the name of the governor of a state or mayor of the city. The Egyptians developed communication by hieroglyphics that used picture symbols dating as far back as 136 B.C. found on the Rosetta Stone. “The Rosetta stone, found by one of Napoleon’s engineers was an advertisement for the Egyptian ruler, Ptolemy as the “true Son of the Sun, the Father of the Moon, and the Keeper of the Happiness of Men””  The Egyptians also invented papyrus, paper made from reeds found along the Nile, on which they transcribed advertisements more common among their people at the time. During the “Dark Ages”, from 500 AD to 1450 AD, monks created elaborate, illustrated manuscripts.
About San Anselmo, California
San Anselmo is an incorporated town in Marin County, California, United States. San Anselmo is located 1.5 miles (2.4 km) west of San Rafael, at an elevation of 46 feet (14 m). It is located about 20 miles (32 km) north of San Francisco. The town is bordered by San Rafael to the east, Fairfax to the west, and Ross to the south. Mount Tamalpais dominates the view to the south. The population was 12,336 at the 2010 census.
The land in and around San Anselmo was mostly pastoral until 1874, when the North Pacific Coast Railroad (NPC) added to its line a spur track from San Anselmo to San Rafael. In 1875, the railroad completed a line from Sausalito to Tomales and north to Cazadero via San Anselmo. For a few years, the town was referred to on railroad maps as “Junction”, but in 1883 the name San Anselmo came back into use. The San Anselmo post office opened in 1892. Two postal substations were operated: Lansdale, from 1924 to 1962, and Yolanda, from 1924 to 1954.
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