Graphic Design in Los Gatos, CA
About Graphic Design
Graphic design is the process of visual communication and problem-solving through the use of typography, photography, and illustration. The field is considered a subset of visual communication and communication design, but sometimes the term “graphic design” is used synonymously. Graphic designers create and combine symbols, images and text to form visual representations of ideas and messages. They use typography, visual arts, and page layout techniques to create visual compositions. Common uses of graphic design include corporate design (logos and branding), editorial design (magazines, newspapers and books), wayfinding or environmental design, advertising, web design, communication design, product packaging, and signage.
The term graphic design was coined by William Addison Dwiggins in 1922. However, the origins of graphic design can be traced from the origins of human existence, from the caves of Lascaux, to Rome’s Trajan’s Column to the illuminated manuscripts of the Middle Ages, to the neon lights of Ginza, Tokyo. In “Babylon, artisans pressed cuneiform inscriptions into clay bricks or tablets which were used for construction. The bricks gave information such as the name of the reigning monarch, the builder, or some other dignitary”. This was the first known road sign announcing the name of the governor of a state or mayor of the city. The Egyptians developed communication by hieroglyphics that used picture symbols dating as far back as 136 B.C. found on the Rosetta Stone. “The Rosetta stone, found by one of Napoleon’s engineers was an advertisement for the Egyptian ruler, Ptolemy as the “true Son of the Sun, the Father of the Moon, and the Keeper of the Happiness of Men””  The Egyptians also invented papyrus, paper made from reeds found along the Nile, on which they transcribed advertisements more common among their people at the time. During the “Dark Ages”, from 500 AD to 1450 AD, monks created elaborate, illustrated manuscripts.
About Los Gatos, California
Los Gatos (US: /loʊs ˈɡɑːtoʊs, lɔːs-/; Spanish for “The Cats”) is an incorporated town in Santa Clara County, California, United States. The population is 30,391 according to the 2013 United States Census Bureau. According to Bloomberg Businessweek, Los Gatos is ranked the 33rd wealthiest city in the United States. It is located in the San Francisco Bay Area at the southwest corner of San Jose in the foothills of the Santa Cruz Mountains, with a population of 41,544 as of 2017. Los Gatos is part of Silicon Valley, with several high technology companies maintaining a presence there. Notably, streaming and content creator Netflix is headquartered in Los Gatos and has developed a large presence in the area. It was in Los Gatos that The Bean Spray Pump Company was founded, which later became the FMC Corporation.
Los Gatos is Spanish for “The Cats”. The name derives from the 1839 Alta California land-grant that encompassed the area, which was called La Rinconada de Los Gatos, (“Cat’s Corner”), where “the cats” refers to the cougars and bobcats that are indigenous to the foothills in which the town is located. The pronunciation is often anglicized to /lɔːs ˈɡætəs/ lawss-GAT-əs, although one also hears pronunciations truer to the original Spanish, /loʊsˈɡɑːtoʊs/ lohss-GAH-tohss.
Los Gatos to Real X Marketing
95030 95032 95036