Digital Marketing in Watsonville, CA
Increase Traffic • Convert More to Customers • Watch Sales Rise
We help busy business owners find their Marketing Leaks
and then Patch them – Fast!
Do you have a Marketing Leak?
Marketing leaks come in 2 forms:
- Lost new customer opportunities
- Wasted marketing dollars
If you are unhappy with the the amount of new customers you get, or with the return on your marketing investment, you are probably experiencing one of these two leaks, or even both.
You lose customers in 3 cases:
- They don’t know about you
- You don’t not communicate well the value in your services or products, or consistently enough
- Your competitors do a better marketing job
You lose marketing dollars when you use the wrong marketing means, or chase the wrong customers.
We help businesses that suffer from such leaks located them, and then provide guidance how to patch them – fast.
A Full-Service Digital Marketing Agency
The most important part of our engagement is doing the initial analysis with you.
- Who are your customers
- Who are your competitors
- Where do your potential customers hanging out
- What motivates your potential customers to do business with you
- What people see when they search you up (reputation, presence)
- What are your products and services
But really, the first question we’d ask you is:
Where you want to take your business?
The 3 Systems of Digital Marketing
Everyone is trying to sell you
- Web design (which we do)
- Search Engine Optimization – SEO (which we do)
- Advertising campaigns (which we do)
- Email marketing (which we do)
- Reputation management (which we do)
- Video marketing (which we do)
But really, these are just pieces of the puzzle called Digital Marketing which has just two main objectives:
- Get you more customers
- Maximize the Life Time Value of each customer
And when the pieces are laid down correctly and work in harmony, you can clearly identify 3 systems in play:
- Prospect and Lead Generation system
- Lead to Customer Conversion system
- Customer Value Maximization system
Now without knowing anything about your business – just by the fact that you are here reading this page – we can bet your business is leaking revenue opportunities and/or marketing dollars in each of the 3 systems.
Let’s investigate together where, and how to fix it.
Common questions about Digital Marketing in Watsonville, CA
What are the most typical forms of digital media near Watsonville?
The following prevail kinds of digital media.Audio. Audio such as a music file or streaming music service. Video. Video that is taped, kept and transferred in a digital format. Digital Publishing. Details. Photos. Holograms. Social Media. Advertising.
What is a KPI marketing around Watsonville, CA?
Marketing KPIs (Key Performance Indicators) are specific, mathematical marketing metrics that organizations track in order to measure their development towards a specified objective within your marketing channels. By tracking the right marketing KPIs, your business will have the ability to make adjustments to different techniques and budgets.
Is Digital Marketing stressful around Watsonville?
Digital Marketing is not difficult if you enjoy the subject and way of life that includes it. Digital marketing is social media marketing, more to do with internet marketing than standard marketing. Nevertheless a lot of common ideas and approaches remain the exact same.
What are best ways of digital marketing?
13 ways you can make digital marketing work for youSearch Engine Optimization (SEO) Search Engine Marketing (SEM) Content Creation. Social Media Marketing (SMM) Digital Display Advertising. Retargeting and Remarketing. Mobile Marketing. Interactive Marketing.
What are the 3 types of digital media?
The trifecta of a great digital media plan consists of made, owned, and paid media. Using these three together is referred to as a converged media method. Made, owned, and paid media are 3 separate parts of a digital media plan. However, they all collaborate to help construct your brand name.
How can I do digital marketing?
That’s since digital marketing has absolutely nothing to do with the internet The 7 big classifications of online marketing are: Search engine optimization (SEO) Search engine marketing (SEM) Content marketing.Social Media Marketing (SMM) Pay-per-click advertising (PPC) Affiliate marketing.Email marketing.
What is SEO KPI?
Search Engine Optimization (SEO) KPIs are values used by marketing teams to determine the performance of their site for organic search results page. In order for teams to truly comprehend their search marketing efficiency, it’s essential to measure seo metrics and track modifications month over month.
What are the fundamentals of digital marketing in Watsonville?
Before you choose to invest your time and resources in strategizing, it is important that you understand the digital marketing fundamentals regarding the different platforms. An efficient marketing strategy can incorporate a range of elements like: Website design. Search engine optimization.
What are the examples of digital marketing near Watsonville?
Here you can see some types of Digital Marketing: Search Engine Optimisation (SEO) Pay Per Click Advertising (PPC) Public Relations (PR) Social Media Marketing.Content Marketing.
What is the drawback of digital marketing near Watsonville?
Here are a few of the most significant downsides when it pertains to social media marketing: Real-time consumer complaints and feedback. Training and knowledge necessary to handle social media to the optimum. Your digital footprint ends up being too much to handle– Turn to negative online reputation.
About Digital Marketing
Digital marketing is the marketing of products or services using digital technologies, mainly on the Internet, but also including mobile phones, display advertising,and any other digital medium. Digital marketing channels are systems based on the internet that can create, accelerate, and transmit product value from producer to the terminal consumer by digital networks.
Digital marketing’s development since the 1990s and 2000s has changed the way brands and businesses use technology for marketing. As digital platforms are increasingly incorporated into marketing plans and everyday life, and as people use digital devices instead of visiting physical shops, digital marketing campaigns are becoming more prevalent and efficient.
Digital marketing methods such as search engine optimization (SEO), search engine marketing (SEM), content marketing, influencer marketing, content automation, campaign marketing, data-driven marketing, e-commerce marketing, social media marketing, social media optimization, e-mail direct marketing, Display advertising, e–books, and optical disks and games are becoming more common in our advancing technology. In fact, digital marketing now extends to non-Internet channels that provide digital media, such as mobile phones (SMS and MMS), callback, and on-hold mobile ring tones. In essence, this extension to non-Internet channels helps to differentiate digital marketing from online marketing, another catch-all term for the marketing methods mentioned above, which strictly occur online.
About Watsonville, California
Watsonville is a city in Santa Cruz County, California, United States. The population was 51,199 according to the 2010 census.
Located on the central coast of California, the economy centers predominantly around farming and food processing. It is known for growing strawberries, apples, lettuce and a host of other vegetables. Watsonville is home to people of varied ethnic backgrounds. There is a large Hispanic population, as well as groups of Croatians, Filipinos, Portuguese, Sikhs, and Japanese that live and work in the city.
The Pajaro Valley, where Watsonville is located, has a climate that is around 60 to 70 degrees Fahrenheit throughout much of the year. This climate makes Watsonville an attractive coastal environment for the neighboring inland communities with very hot summers. The Pajaro Valley Unified School District has an attendance of about 18,000 students kindergarten through 12th grades. There are several private religious-based schools in Watsonville such as Notre Dame School, Monte Vista Christian, Salesian Sisters, and St. Francis. There are also several charter schools and the non-religious independent Pre-K through 12th grade Mount Madonna School. These schools provide a wide range of educational options for local families. Watsonville is generally conservative on the political spectrum, and average relative to the neighboring communities of Salinas, Castroville, and Prunedale. It is, however, a self-designated sanctuary city.
The larger coastal town directly north of Watsonville is the city of Santa Cruz. Santa Cruz is a draw for many young college students who attend Cabrillo College or University of California, Santa Cruz. Because Watsonville and Santa Cruz are beach towns, they draw many visitors from San Jose and from the Central Valley areas. Like neighboring Salinas in Monterey County, Watsonville produces a variety of fruits and vegetables, primarily apples, strawberries, blackberries, raspberries, and table mushrooms.
Watsonville to Real X Marketing
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