Digital Marketing in Palo Alto, CA
Increase Traffic • Convert More to Customers • Watch Sales Rise
We help busy business owners find their Marketing Leaks,
and then Patch them – Fast!
Do you have a Marketing Leak?
No, it’s not the type of leak for which you call a plumber.
Marketing leaks come in 2 forms:
- Losing customers, either potential new ones or existing ones
- Wasted marketing dollars
If you are unhappy with the the amount of new customers you get, or with the return on your marketing investment, you are probably experiencing one of these two leaks, or even both.
You lose customers in 3 ways:
- They don’t know about you
- You don’t not communicate well the value in your services or products, or consistently enough
- Your competitors do a better marketing job
You lose marketing dollars when you use the wrong marketing means, or chase the wrong customers.
We help businesses that suffer from such leaks located them, and then provide guidance how to patch them – fast.
A Full-Service Digital Marketing Agency
The most important part of our engagement is doing the initial analysis with you.
- Who are your customers
- Who are your competitors
- Where do your potential customers hanging out
- What motivates your potential customers to do business with you
- What people see when they search you up (reputation, presence)
- What are your products and services
But really, the first question we’d ask you is:
Where you want to take your business?
The 3 Systems of Digital Marketing
Everyone is trying to sell you
- Web design (which we do)
- Search Engine Optimization – SEO (which we do)
- Advertising campaigns (which we do)
- Email marketing (which we do)
- Reputation management (which we do)
- Video marketing (which we do)
But really, these are just pieces of the puzzle called Digital Marketing which has just two main objectives:
- Get you more customers
- Maximize the Life Time Value of each customer
And when the pieces are laid down correctly and work in harmony, you can clearly identify 3 systems in play:
- Prospect and Lead Generation system
- Lead to Customer Conversion system
- Customer Value Maximization system
Now without knowing anything about your business – just by the fact that you are here reading this page – we can bet your business is leaking revenue opportunities and/or marketing dollars in each of the 3 systems.
Let’s investigate together where, and how to fix it.
Common questions about Digital Marketing in Palo Alto, CA
What are the most typical kinds of digital media near Palo Alto, California?
The following prevail kinds of digital media.Audio. Audio such as a music file or streaming music service. Video. Video that is recorded, kept and sent in a digital format. Digital Publishing. Details. Photos. Holograms. Social Media. Advertising.
What is a KPI marketing around Palo Alto, California?
Marketing KPIs (Key Performance Indicators) are specific, numerical marketing metrics that companies track in order to determine their development towards a defined goal within your marketing channels. By tracking the right marketing KPIs, your business will be able to make changes to numerous techniques and budgets.
Is Digital Marketing difficult around Palo Alto, CA?
Digital Marketing is not demanding if you enjoy the subject and way of life that includes it. Digital marketing is social media marketing, more to do with web marketing than traditional marketing. Nevertheless a lot of typical concepts and approaches remain the exact same.
What are best ways of digital marketing?
13 methods you can make digital marketing work for youSearch Engine Optimization (SEO) Search Engine Marketing (SEM) Content Creation. Social Media Marketing (SMM) Digital Display Advertising. Retargeting and Remarketing. Mobile Marketing. Interactive Marketing.
What are the 3 kinds of digital media?
The trifecta of a terrific digital media plan includes earned, owned, and paid media. Utilizing these 3 together is described as an assembled media technique. Earned, owned, and paid media are three separate parts of a digital media plan. However, they all work together to assist develop your brand name.
How can I do digital marketing?
That’s since digital marketing has nothing to do with the web The 7 huge classifications of online marketing are: Search engine optimization (SEO) Search engine marketing (SEM) Content marketing.Social Media Marketing (SMM) Pay-per-click advertising (PPC) Affiliate marketing.Email marketing.
What is SEO KPI?
Search Engine Optimization (SEO) KPIs are worths used by marketing teams to measure the efficiency of their website for natural search results. In order for groups to really understand their search marketing performance, it’s crucial to measure seo metrics and track changes month over month.
What are the essentials of digital marketing in Palo Alto, California?
Before you decide to invest your time and resources in planning, it is essential that you comprehend the digital marketing essentials relating to the various platforms. A reliable marketing strategy can incorporate a range of parts like: Website design. Search engine optimization.
What are the examples of digital marketing near Palo Alto, California?
Here you can see some types of Digital Marketing: Search Engine Optimisation (SEO) Pay Per Click Advertising (PPC) Public Relations (PR) Social Media Marketing.Content Marketing.
What is the downside of digital marketing near Palo Alto, CA?
Here are a few of the greatest downsides when it comes to social media marketing: Real-time client problems and feedback. Training and competence essential to handle social media to the optimum. Your digital footprint becomes excessive to deal with– Turn to unfavorable online reputation.
About Digital Marketing
Digital marketing is the marketing of products or services using digital technologies, mainly on the Internet, but also including mobile phones, display advertising,and any other digital medium. Digital marketing channels are systems based on the internet that can create, accelerate, and transmit product value from producer to the terminal consumer by digital networks.
Digital marketing’s development since the 1990s and 2000s has changed the way brands and businesses use technology for marketing. As digital platforms are increasingly incorporated into marketing plans and everyday life, and as people use digital devices instead of visiting physical shops, digital marketing campaigns are becoming more prevalent and efficient.
Digital marketing methods such as search engine optimization (SEO), search engine marketing (SEM), content marketing, influencer marketing, content automation, campaign marketing, data-driven marketing, e-commerce marketing, social media marketing, social media optimization, e-mail direct marketing, Display advertising, e–books, and optical disks and games are becoming more common in our advancing technology. In fact, digital marketing now extends to non-Internet channels that provide digital media, such as mobile phones (SMS and MMS), callback, and on-hold mobile ring tones. In essence, this extension to non-Internet channels helps to differentiate digital marketing from online marketing, another catch-all term for the marketing methods mentioned above, which strictly occur online.
About Palo Alto, California
Palo Alto (/ˌpæloʊ ˈæltoʊ/) is a charter city located in the northwest corner of Santa Clara County, California, United States, in the San Francisco Bay Area. Palo Alto means tall stick in Spanish; the city is named after a coastal redwood tree called El Palo Alto.
The city was established by Leland Stanford Sr. when he founded Stanford University, following the death of his son, Leland Stanford Jr. Palo Alto includes portions of Stanford University and shares its borders with East Palo Alto, Mountain View, Los Altos, Los Altos Hills, Stanford, Portola Valley, and Menlo Park. As of the 2010 census, the city’s total resident population is 64,403. Palo Alto is one of the five most expensive cities in the United States to live in and its residents are among the highest educated in the country.
Palo Alto is headquarters to a number of high-technology companies, including Hewlett-Packard (HP), Space Systems/Loral, VMware, Tesla, Ford Research and Innovation Center, PARC, IDEO, Skype, Palantir Technologies, Houzz, and Lockheed Martin Advanced Technology Center. Palo Alto has also served as an incubator and as headquarters to several other prominent high-technology companies such as Apple, Google, Facebook, Logitech, Intuit, Pinterest, and PayPal.
Palo Alto to Real X Marketing
94022 94301 94302 94303 94304 94306 95014 95033