Digital Marketing in Aptos, CA
Increase Traffic • Convert More to Customers • Watch Sales Rise
We help busy business owners find their Marketing Leaks
and then Patch them – Fast!
Do you have a Marketing Leak?
Marketing leaks come in 2 forms:
- Lost new customer opportunities
- Wasted marketing dollars
If you are unhappy with the the amount of new customers you get, or with the return on your marketing investment, you are probably experiencing one of these two leaks, or even both.
You lose customers in 3 cases:
- They don’t know about you
- You don’t not communicate well the value in your services or products, or consistently enough
- Your competitors do a better marketing job
You lose marketing dollars when you use the wrong marketing means, or chase the wrong customers.
We help businesses that suffer from such leaks located them, and then provide guidance how to patch them – fast.
A Full-Service Digital Marketing Agency
The most important part of our engagement is doing the initial analysis with you.
- Who are your customers
- Who are your competitors
- Where do your potential customers hanging out
- What motivates your potential customers to do business with you
- What people see when they search you up (reputation, presence)
- What are your products and services
But really, the first question we’d ask you is:
Where you want to take your business?
The 3 Systems of Digital Marketing
Everyone is trying to sell you
- Web design (which we do)
- Search Engine Optimization – SEO (which we do)
- Advertising campaigns (which we do)
- Email marketing (which we do)
- Reputation management (which we do)
- Video marketing (which we do)
But really, these are just pieces of the puzzle called Digital Marketing which has just two main objectives:
- Get you more customers
- Maximize the Life Time Value of each customer
And when the pieces are laid down correctly and work in harmony, you can clearly identify 3 systems in play:
- Prospect and Lead Generation system
- Lead to Customer Conversion system
- Customer Value Maximization system
Now without knowing anything about your business – just by the fact that you are here reading this page – we can bet your business is leaking revenue opportunities and/or marketing dollars in each of the 3 systems.
Let’s investigate together where, and how to fix it.
Common questions about Digital Marketing in Aptos, CA
What is the disadvantage of digital marketing near Aptos?
Here are a few of the most significant drawbacks when it concerns social media marketing: Real-time customer complaints and feedback. Training and competence needed to handle social media to the optimum. Your digital footprint ends up being too much to manage– Turn to negative online credibility.
What is a KPI marketing around Aptos?
Marketing KPIs (Key Performance Indicators) are specific, mathematical marketing metrics that companies track in order to measure their progress towards a specified goal within your marketing channels. By tracking the right marketing KPIs, your business will have the ability to make changes to various methods and budgets.
What are examples of digital tools?
Enhancing Learning: Tools For The Digital ClassroomSocrative. Socrative professes to be “your classroom app for fun, effective classroom engagement”. Scratch. Prezi. SelfCAD. Quizlet/ Quizlet Live. Google Classroom. Adobe Spark Video. Khan Academy.
What are examples of digital media near Aptos, CA?
Examples of digital media consist of software, digital images, digital video, video game, websites and sites and likewise consisting of social media, information and databases, digital audio, such as MP3 and electronic books.
What are the 5 kinds of media near Aptos, CA?
Media can be categorized into four types: Print Media (Newspapers, Magazines) Broadcast Media (TV, Radio) Outdoor or Out of Home (OOH) Media.Internet.
What are the essentials of digital marketing in Aptos, CA?
Prior to you choose to invest your time and resources in planning, it is very important that you comprehend the digital marketing basics concerning the different platforms. An effective marketing strategy can include a range of parts like: Website style. Search engine optimization.
What are the types of digital marketing nearby Aptos, California?
Types of online digital marketing consist of: Search Engine Optimization (SEO) Search Engine Marketing and Pay-Per-Click Advertising.Social Media Marketing.Content Marketing.Affiliate Marketing.Influencer Marketing.Email Marketing.Viral Marketing.
Is TELEVISION a kind of digital media near Aptos, CA?
The TELEVISION is a digital media simply as much as a computer system is a digital media. It acts as a medium for digital content to play through it. In my opinion, the TELEVISION is certainly a digital media. Tv programs, movies, etc are processed digitally and after that broadcast onto your tv.
About Digital Marketing
Digital marketing is the marketing of products or services using digital technologies, mainly on the Internet, but also including mobile phones, display advertising,and any other digital medium. Digital marketing channels are systems based on the internet that can create, accelerate, and transmit product value from producer to the terminal consumer by digital networks.
Digital marketing’s development since the 1990s and 2000s has changed the way brands and businesses use technology for marketing. As digital platforms are increasingly incorporated into marketing plans and everyday life, and as people use digital devices instead of visiting physical shops, digital marketing campaigns are becoming more prevalent and efficient.
Digital marketing methods such as search engine optimization (SEO), search engine marketing (SEM), content marketing, influencer marketing, content automation, campaign marketing, data-driven marketing, e-commerce marketing, social media marketing, social media optimization, e-mail direct marketing, Display advertising, e–books, and optical disks and games are becoming more common in our advancing technology. In fact, digital marketing now extends to non-Internet channels that provide digital media, such as mobile phones (SMS and MMS), callback, and on-hold mobile ring tones. In essence, this extension to non-Internet channels helps to differentiate digital marketing from online marketing, another catch-all term for the marketing methods mentioned above, which strictly occur online.
About Aptos, California
Aptos is an unincorporated town in Santa Cruz County, California, United States. The town includes several small communities with a combined population of 24,402:
For statistical purposes, the United States Census Bureau has defined Aptos as a census-designated place (CDP). The census definition of the area is limited in contrast to the local understanding of the area with the same name. The population of the CDP was 6,220 at the 2010 census.
Aptos is bisected northwest-to-southeast by the State Route 1 freeway and includes the ZIP codes 95001 and 95003.
Aptos to Real X Marketing